Susanne

Author's details

Name: susanne
Date registered: August 18, 2009

Latest posts

  1. How To Write An Enticing Book Description — August 7, 2017
  2. Do I need an EAN and ISBN — June 22, 2016
  3. Tips For Building An Author Platform — April 25, 2016
  4. coloring book contest — March 14, 2016
  5. Doodling is an incredibly powerful tool — March 8, 2016

Most commented posts

  1. Why Your Book Needs a WordPress Site — 4 comments
  2. Book tour Book Review: The Persecution of Mildred Dunlap by Paulette Mahurin — 3 comments
  3. World Autism Awareness Day — 2 comments
  4. Pinterest: Who really are using it? — 2 comments
  5. Web 2.0 What is it? — 2 comments

Author's posts listings

Nov 12

Persectuion of Mildred Dunlap

Just read this book-The Persecution of Mildred Dunlap and was quickly involved with the lives of Mildred and Edra.
Wonderfully written story about  hatred and prejudice with all its unintended and devastating consequences, and how love and friendship bring strength and healing.
A bonus is that all ALL PROFITS GO TO ANIMAL RESCUE: Ventura County, CA
Buy it now at Amazon.com
persecution of mildred dunlap

Nov 05

Increase Blog Exposure With WP Greet Box

Just came across this free  plugin for your wordpress website, that can help you increase your blog exposure and build loyal readership. Also has the ability to detect the visitor’s search keywords from major search engines and automatically display related posts under or above the greeting message.
WP Greet Box –
This plugin will greet your web visitors with a welcome message
that is tailored to how they visited your site. If they got there via Digg, it will
prompt them to Digg your post. If they found it through a Twitter link they will
be prompted to retweet and follow you on Twitter. This is a great way to get
people to interact with your blog.
To install just go to Plugins in your dashboard and click on add new 

 

 

 

 
Next type in name of plugin  WP Greet Box WordPress Plugin and click on search plugins

 

 

 

 
You will  see a plugins page click on install now

 

 

 

 

next you will be shown the plugin page,scroll down until you find the WP Greet Box plugin and click on activate. And that is it. Done.

this is a screenshot showing a different greeting message to your visitor depending on which site they are coming from.
If you don’t have the time to install this plugin yourself, I can do it for you.

Nov 01

Why Your Book Needs a WordPress Site

To be effective a site needs to be stable and reliable and it needs to give you the options to meet the unique needs of your audience.
Too many writers getting started on the web don’t realize what their options are and end up choosing an “easy” and “cheap” solution that turns out to be neither. They end up paying too much and not getting the kind of hard-working website they need.
I recommend the WordPress platform for writers’ websites, especially for writers who want to take charge of their own site to update their content.

Here are four  reasons that WordPress is the best platform for a writer’s website:

1. It is Free

When you get a WordPress site, all the underlying code to run the site is available for free on the web. If you want to take the time to learn how to install and run it, you can do that.

If you prefer to have someone else do it for you, I can help you.

2. Easy to brand your site

With WordPress, changes to one page can apply across the board. And you can change the entire design in a few minutes adding your own colors and images.

3.It is uniquely Yours

Choose from literally thousands of WordPress designs and then customize the colors, layout, images, and fonts to present yourself in a way that best engages your reader.

4. It is search engine friendly

Ninety-five percent of web searchers never turn past the first page of search engine results. If you want to put your site before web searchers who are looking for you, you want to be as high in the search rankings as possible.
Google loves WordPress sites, because of the way they organize information. Aside from that, it’s easy to give the search engine programs signals about your site’s topic without ever dipping into the programing, so you can tweak it in moments without running the risk of breaking the site. Their are plugin for that.

Inexpensive, Unique, Customizable

WordPress recently logged more than 50 million sites using it. It’s the most commonly adopted platform on the web. It offers stability, reliability and almost unlimited options at a price any site owner can afford. If you’re planning your website, start with WordPress. You will be amazed at how good your book looks.

If you want to learn more about how to use wordpress there are videos here..my wordpress video course.


And if you have any wordpress questions,just ask me.I will be happy to talk to you.



Oct 30

The Treasure of My Heart


The Treasure of My Heart
by Linda Lindor
website:http://treasureofmyheart.lynnlangtry.com
The land was Costa Rica; a place of memories…

The deep green silhouette of two giant mountains lay against the peaceful sky of late afternoon. The sunken valley cradles tales of many adventures and memories. The place is encamped by a range of mountains that lead to the pacific, but to follow her trail the traveler is indeed challenged by her never ending peaks.

Not far to the east, there is a volcano. Some say that they have seen both the Pacific and the Atlantic oceans from her heights; a sight to behold only on a bright, cloudless day. This giant forms a picturesque backdrop for the great valley.

Into the hills, one is drawn by the melody of a cascade whose song is thunderous in rainy winter months, and yet gentle and soothing in the dry summer heat. Then, the once lush green carpet turns to gold.

Along the stream runs a path that leads from a small bathing pool created by a dam of logs, to a rough cabin hidden in the woods. The sounds of children daily harmonize with the river’s tune especially in the heart of the summer vacations.

The sounds were of joy, a happy song. They were the voices and laughter of three delightful youths…

This story contains a secret code. Can you find it? You will need to look for clues as you read along…think about the coin…

This is such a delightful story encompassing 16 century Spain and modern Costa Rica. I got completely caught up in Annabella’s life …her fear of the unknown New World.Costa Rica and then her love for Anthony. And then being transformed back to the present by the young children finding  Annabella’s diary and trying to solve the secret code.

All the images in this book where hand painted by Linda and they add a beautiful,sensual dimension to the story.

Linda Lindor (aka Lynn Langtry)

Author Bio

Linda Lindor  is a writer, adventurer, Opera Singer, artist, photographer, swimmer, and cat lover. She used to be a  School Music Teacher, and created a music CD featuring her band playing her original Tone Music.Treasure of My Heart is Lynn’s first book. Lynn lives in Surrey British Columbia.
Follow her on Twitter: @lybertypearl

Treasure of My Heart is now published in softcover and digital with Amazon and Xlibris

 

 

 

 

 

 

 

 

 

Oct 14

How can Writers use Pinterest

asksusanne.com authors pinterestWays For Writers To Use Pinterest

Pinterest is a bookmarking site that lets you save images, rather than text links.

Find a page (or picture) you like on the web, ‘pin’ it and add one of its images to a visual pinboard

Pinterest is also a social network: find interesting images and links based on what friends with common interests are ‘pinning’

Images on Pinterest automatically link back to the original page where the images was posted (creating the ‘bookmarking’ part).

There are plenty of ways for a writer to use Pinterest such as:

Create an Ideas board

Never again sit down at your desk and think “I don’t know what to write!”.

Browse the web and ‘pin’ pictures that suggest an intriguing starting point (or climax) for a story.

Browse other people’s boards on Pinterest, always thinking about characters, settings and story.

Add all these pictures to one “Writing Prompts” board  and refer to it as often as necessary.

Create a vision board for your characters

What does your heroine look like?
What are the various aspects of your hero’s character?
Where do your characters live?

– Create a vision board for story settings
Houses
Interiors
Exotic locales
Mundane locales

– Create a vision board for your story’s antagonist

Start working on your antagonist. Collect pictures of

People (mean people, nice people, overbearing parents, sweet grandmothers. Antagonists come in all forms)
Expressions of emotion
Places that typify your antagonist or evoke the difficulties your characters get into.

Collect inspirational posters and sayings

Lots of people collect and pin posters of inspirational sayings. You can create your own writing related board.

You can also easily create visual version of favourite quotes that you come across while reading.

Fire up your image software
Create a nice background,
Overlay some text in a nice clean, readable and a large enough size that it’ll catch someone’s eye when they are browsing lots of little thumbnails.
Post to a page on your own website.

When people click on the pin  they will be brought to you site, so make sure there is something good for them to discover on the page as well as the picture!

Build a board full of pictures of Authors that inspire you

Collect pictures of authors: those you love, those you aspire to be like. Look at them for inspiration

Writers you know you must be able to equal,
Writers who are more practiced than you, but who you don’t hold in complete awe,
The Idols of your writing life. You can’t imagine being like them, but reading their work always inspires you.

Collect pictures of beautiful libraries and bookshelves

You’re in this business because you love books and reading, right?. There’s nothing like gazing at a beautiful space filled with books to fill you with dreams of seeing your book among them. Also, these are popular pictures, often ‘repinned’ by avid readers, and isn’t that your target audience?

Collect pictures of authors’ workspaces, for inspiration

There’s  nothing like a little solidarity to make you feel you’re not alone in your writing journey. Why not pin some pictures of other writers’ workspaces? What does your work space look like?

Collect funny comics or pictures to give yourself a break.  There is a lot of humor and comics online aimed at readers and writers and librarians. Pin a few!

Collect beauty

Everything in your pinboards does not have to be connected to writing.

For inspiration – to get you in the creative zone –  collect pictures of things that you consider really beautiful. Art and beauty tend to inspire.

Collect cover art of books similar to your story

It can be easy to lose your way while writing, and lose the ‘tone’ you were striving for. A quick glance at a board full of the covers of books written the style you’re aiming for can get you right back on track. Imagine looking at a screen full of hard sci-fi books versus a screen full of historical romance covers. Instant mood-change!

Create a board for pictures of your work ‘in the wild’

If you have already published work, appeal to your fans for pictures of your work out in the real world. (You can do this through Twitter or Facebook or some other social network if you have a following there).

Collect pictures of your book being read, on shelves, on benches, in boxes arriving from Amazon.

Sharing these pictures  creates ‘social proof’ that other people are reading your work: a powerful marketing tool to encourage readers to try your work.

Create a board about something you really love, whether or not it’s related to writing

Readers like to get to know the authors, to get a look behind the scenes.

Where you write
What your research look like
What is outside your window

Have fun creating your boards and connecting with your audience.

Sep 21

Pinterest: Who really are using it?

Who, specifically, is using Pinterest?

Is your book’s audience using Pinterest? According to this infographic from OnlineMBA.com, women dominate the site. Most have “some college” education; almost half of the users are in the $50,000 to $99,999 income range. Can they afford to buy books? I’m thinking that the answer is “Yes!”
But, even though it seems that the audience is mainly women it would also be beneficial for men authors to be part of this raising social media platform.
Why?
Recently I was contacted by a male author inquiring about book marketing, when I suggested using Pinterest he questioned whether Pinterest would be useful for him, as it seems that Pinterest is more for females and topics that chiefly interest them. The target audience for his book is men, and he doesn’t think men are on Pinterest.
I pointed out to him that more women than men buy books in general. For that reason alone, he doesn’t want to overlook women in his marketing efforts, whether he’s using Pinterest or another tactic. Women buy books for men as gifts, and his book sounds like the perfect gift to give a man for the upcoming December holidays, anniversaries, or just because “I am thinking of you” and so on.

So check out this info graphic and see where your target market hangs out.
A Case Study in Social Media Demographics
Via: Online MBA Resource

What’s your question about using Pinterest for book promotion?

Sep 04

Online Marketing Tools for Authors

 One of the first goals of an author is to develop their author platform as a way of growing their audience and generating more sales for their books. The good news is that there are now many digital publishing tools for authors, that can aid in book promotion, as well as book sales.

Your Author Blog or Book Blog is the hub of your online world. It is where you share your message, list book signings and conferences that you will be attending, and much more! You can also create written or multimedia blog posts and post links as to where people can order your books. It is easier today, than ever, to set up a WordPress blog yourself, or I can help you to set this up. . Your blog can be your official online hub or headquarters.

In addition to traditional, mainstream social media sites, there are social media sites that showcase authors, as well as their books. Sites such as Goodreads, Shelfari and Library Thing are just a few examples. These sites also provide authors access to potential book buyers.There are many digital publishing tools that you can use to promote your book. The ones listed above will provide you with a foundation and allow you to gain exposure as you share your book and your message with the world!

If you need help or support creating your author blog you can contact me.

 

Aug 30

How To Attract Search Engines and Readers

Book authors

You  may be relieved when your books are published. But the next stage  – marketing the book – awaits you.

And by now many authors realize that, for purposes of connecting with prospective readers, they need to be active on social media sites and have their own “home base” book author website.

here is an important piece of information about YOUR book author website:

While your book may be finished, your website should never be “finished.”

Why?    2 Reasons

1. SEO – Search Engine Optimization

You want your website to attract the search engines so that your site has a good possibility of coming up in people’s search results.

Search engines are picky – . they search for fresh content

For example, if your site is three years old and there have been no blog posts, new pages added, or new content, the search engines probably believe that your site is not an active one. And search results do NOT like to include inactive sites.

How do you tell the search engines that your site is indeed alive? You add fresh content as often as possible to demonstrate that all is well.

2.  Attracting readers – those people who appreciate what you write.

Fresh content appeals to the search engines and also appeals to your prospective readers. Particularly as you are a writer (you did write a book, right?), having a blog on your website offers the opportunity to showcase your writing and continually add fresh content.

What you blog about should preferably be somehow connected to your book(s).( In my free report  I share blog ideas) The consistency of your blog post topics is important for readers who have expectations as well as search engines, which also have expectations.

Search engines strive to return the most accurate results when a person searches on a word or expression. When you write your blog posts, share interesting information with your readers while staying on the “spine” of what you write about. It is a good idea to remember that the on-the-spine content you continually provide your prospective readers will also please the search engines.

The last word is to blog often, be consistent..

Share your thoughts on SEO…..

 

Aug 20

6 Steps to get on Amazon #1 Best Seller

Step 1 – Create the book

I’ve found that when I upload files to Kindle, web page filtered or.doc files seem to work the best without messing up the formatting.

OpenOffice (which is 100% free) let’s you save the file as both a .doc file as well as a .pdf. I prefer Microsoft Word 2010 as it creates hyperlinked table of contents automatically and you can just save the file as web page filtered.  Word 2010 also creates a pdf file.

I like to save it in both file formats. The PDF version is so I can give out free copies to people for review and the web page filtered file is the one that I actually use when uploading in Kindle Direct Publishing. (if you need support with this, I can help. Just ask me.)

Step 2 – Get an awesome cover made

If there’s anything that I’ve learned so far when it comes to Kindle books, it’s that covers sell books. (AKA people judge a book by its cover)

You could use an ebook cover generator – software that can create good looking ecovers such as ebook cover creator that has free and paid subscriptions.

Another site where you can have ecovers made  for only $5  is called Fiverr.com.

Step 3 – Create an opt-in page

This step may seem a little bit strange in the context of a book but I’ve found it to be very very important to the marketing process. It will also be a huge asset to you when you go to release a second or third book.

An opt-in page is basically a website online where you can collect the email address of the people that purchased your book. Amazon does not provide book sellers with this information, therefore, you need to ask for it.

On your wordpress site you can easily create an opt-in page or just add a opt-in form to your side bar widget.

On this page you can offer to give a  free bonus such as a  video trailer of your book, an audio recording of one of your chapters, or a pdf of how you get inspired to write your books. You use your bonus  in exchange for an email address.

Also, inside your book, at the beginning and at the end, you  can direct your readers to your website to get your bonus. Direct readers to your opt-in page link and marvel at all the opt-in emails your receive.

Once  you have  their emails on your list you can do several things…

– email that mailing list and ask them to leave a review on Amazon (boosting sales and credibility).

– email that list and inform them of a new book that I release.

– email that list and promote your virtual tour dates

– email that list and share thoughts of this and that letting your subscribers get to know you

It opens up so many opportunities to further push sales of existing and new books.

I highly recommend implementing this strategy in to your book marketing.

Step 4 – Create an account as a Kindle Direct Publisher (KDP for short)

Once you’ve got your book written, your book cover, and your opt-in page, it’s time to create a KDP account and submit your first book to the store.

To do this, we need to create KDP account, which is really as simple as going to http://kdp.amazon.com and signing up…

Once you’ve signed up, you’ll see an area called your Bookshelf…

Go ahead and click on “Add new title” because this is where we’re going to add our latest book…

Step 5 – Adding your book in to Amazon

For the most part, this is pretty straight forward from here on out…
Type in the name of your book.
Write a description that’s going to help sell the book.
In the description, put a lot of benefits as opposed to just describing the book. Try to describe what the reader’s end result from reading the book will be instead of just describing what the books about.
With Amazon, even the simplest of sales copy can be very effective because you are already borrowing on Amazon’s credibility.

Now… For categories, you have the ability to pick 2. So look through the categories that they provide and choose two that best fit your book’s topic. These categories don’t always match the categories that they will actually rank under inside Amazon. It’s a bit strange. Just pick the most relevant.

For “Search Keywords”, type the things that you think others would type to find your book. You can have up to 7 search terms so choose wisely.Those are  terms that, if people searched them, they would probably find your book .

Now you can upload the book cover  and  your book file (in web page filtered format if using word 2010 or if using Open office it will be a .doc format)

Digital Rights Management.you can select “Do not enable digital rights management”… This allows people who buy your book to read it on multiple devices if they choose.

Finally, where it asks if you want to allow lending,you can check yes. When people borrow one of your books you still get a little money for it.

Confirm that you’ve read the terms and conditions and click “Save and Publish”.

Give it 12-24 hours and your book will be live on Amazon!

Step 6 – Create an Author Central Page

With Author Central you can edit your editorial reviews, your books description, your personal profile on Amazon, track book sales, and much much more. This is critical for anyone serious about making Kindle work for them.

After your book is finally live on Amazon, you can go to http://authorcentral.amazon.com/ and create an account.

Once you’re logged in to Author Central, click on the “Books” tab at the top of the screen.

Click the button to “Add More Books”.

Do a search for your book. When you find it, click the button that says “This is my book”.

Your book is now linked to your Author Central account.
Next, click on the “Profile” tab at the top of the screen.

I recommend adding a photo and a biography about yourself. The biography will be added to your actual book sales page and helps people browsing books get to know a little more about you. Most people who sell Kindle books skip this step. It’s just one more thing to make your book page stand out.

Admittedly, marketing Amazon books is not easy. Other than writing the actual book yourself, this will probably be the next hardest part.

Share your experience with Kindle, I would love to hear from you

 

Aug 14

What Type of Audience Reads Your Books?

Do Readers Of Different Genres Have Specific Craft Preferences?

Writing with the eventual reader in mind may give better results.

those who write in specific genres or combo genres (e.g., supernatural romance, supernatural thriller), and for whom maximizing sales is a priority, maybe give a thought to the most likely type of person to seek out your books in the first place, and what that person’s preferences might be. I’m not trying to suggest you totally engineer your prose to match some kind of external template, just that appealing to a commercial audience is always a balancing act between pleasing the audience and pleasing yourself.

I thought i would share with you this blog post from Indie Author. .April  is making some good points  on making sure you know who your target market is and maybe give a thought to the most likely type of person who seeks out your books in the first place, and what that person’s reading style might be.

Her blog is Indie Author  Check it out and leave a comment letting me know what you think
To your success

susanne

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